S130. The Promises and Perils of Publicity

Room 301, Western New England MFA Annex, Level 3
Saturday, March 1, 2014
9:00 am to 10:15 am

 

We all know how important publicity is in today's publishing climate, but do you know how to hire the right independent publicist? How to work with your in-house marketing staff? How to make sure you don't get taken advantage of? How to be your own publicist? A novelist who got it right, a nonfictionist with a cautionary tale, an independent publicist, and a book review editor will discuss how to successfully bring your work to readers no matter what your budget.


Participants

Moderator:

Susan Kushner Resnick, author of the creative nonfiction books You Saved Me, Too; Goodbye Wifes and Daughters; and Sleepless Days, teaches at Brown University. Winner of a Montana Book Award, High Plains Literary Award and Independent Publisher Book Awards gold medal, she also writes for magazines.

Mary Ann Gwinn won a Pulitzer Prize for her reporting on the Exxon Valdez oil spill for The Seattle Times, where she continues to work as the Book Editor. She served on the board of the National Book Critics Circle for six years, and co-hosts "Well Read" on the Washington public affairs network TVW.

Jessica Glenn started MindBuck Media Book Publicity in 2005 and has established relationships with a wide range of media sources, publishing houses, editors, and authors. She provides personalized full service author publicity campaigns ensuring the highest possible level of success for authors.

Deborah Reed is the author of the novels Carry Yourself Back to Me and Things We Set On Fire. She is also the author of the bestselling thriller, A Small Fortune and its sequel, Fortune’s Deadly Descent, written under the pen name, Audrey Braun. She teaches at UCLA’s Extension Writing Program.

Marion Winik is the author of Highs in the Low Fifties, The Glen Rock Book of the Dead, First Comes Love, Telling, and The Lunch-Box Chronicles, among others. A professor at the University of Baltimore, she reviews books for Newsday and writes a biweekly column for the Baltimore Fishbowl website.

#AWP24

February 7–10, 2024
Kansas City, Missouri

Kansas City Convention Center