Sponsorship
Promote your creative writing program, center, or literary press by becoming a sponsor of our Conference & Bookfair. Learn about the excellent benefits and marketing opportunities below.
Already a sponsor? Log into your AWP account to view your benefits and manage your sponsorship.
Become a Sponsor
In addition to supporting one of the most important and exciting literary gatherings in North America, sponsors enjoy generous benefits—a substantial number of marketing impressions, advertising in the conference program, bookfair exhibit space for the Patron level and above, and complimentary registration waivers. Sponsorship helps more than 2,000 creative writing students attend the conference each year. AWP acknowledges all sponsors on its website; in its flagship magazine, The Writer’s Chronicle; in the conference program; on promotional materials; and on banners and signs at the conference.
Sponsorship Levels & Benefits
| Sponsorship Level | Contributor $1,000 |
Sponsor $2,500 |
Patron $5,000 |
Benefactor $10,000 |
Major Sponsor $15,000 |
Premier Sponsor $25,000 |
|---|---|---|---|---|---|---|
| Number Available | Unlimited | Unlimited | Unlimited | Ten | Fifteen | One |
| Marketing Impressions | ||||||
| AWP Website Unique Visitors | 285,000 | 285,000 | 285,000 | 285,000 | 285,000 | 285,000 |
| Conference Program, Ad & Planner | 12,000 | 24,000 | 24,000 | 36,000 | 48,000 | 60,000 |
| The Writer’s Chronicle | 150,000 | 150,000 | 150,000 | 150,000 | 150,000 | 150,000 |
| Onsite Signs | 12,000 | 24,000 | 96,000 | 96,000 | 96,000 | 96,000 |
| Stage & Bookfair Banners/Signs | 12,000 | 36,000 | 36,000 | |||
| Tote Bags | 12,000 | 12,000 | ||||
| Enewsletters & Social Media | 200,000 | 230,000 | 340,000 | 460,000 | ||
| Conference App | 100,000 | |||||
| Total impressions | 459,200 | 483,000 | 785,000 | 797,000 | 967,000 | 1,199,000 |
| Registration Waivers | 6 | 15 | 30 | 45 | 60 | 100 |
| Program Advertising | Quarter page | Half page | Full page | Two-page spread | Back cover | |
| Bookfair Exhibit | Table | Table | Booth | Two booths | ||
| Cash Value of Waivers | $1,020 | $2,550 | $5,100 | $7,650 | $10,200 | $17,000 |
| Cash Value of Advertising | $595 | $765 | $1,200 | $2,305 | $6,245 | |
| Cash Value of Bookfair Exhibit | $650 | $650 | $950 | $1,900 | ||
| Cash Value of Bookfair Sign & Bookfair & Stage Banners | $2,000 | $4,500 | $4,500 | |||
| Cash Value of Premium Benefit | $1,000 | $2,500 | ||||
| Cash Value of Conference App Banner Ads | $1,260 | |||||
| Total cash value of sponsorship | $1,020 | $3,145 | $6,515 | $11,500 | $18,955 | $33,405 |
| Opportunity to Host Reception | Yes | Yes | Yes | Yes | Yes | |
Additional Information
If you have any additional questions about sponsoring, please contact our Director of Development.
Visit the advertising section of our website to learn more about how to reach our conference attendees through print, online, and digital app advertising.
Reach teachers, readers, and opinion-makers with exhibit space at the bookfair. Visit the bookfair section of our website and read the exhibitor prospectus to learn more.
