George Orwell’s 1984, a dystopian novel about an authoritarian government that uses language to control society, is suddenly flying off the shelves, the Guardian reports.

It was the number one bestselling book on Amazon on Wednesday (as of Thursday, it’s the ninth), and, altogether, sales of the book jumped over 9,500% since Donald Trump’s inauguration on January 20, Signet Classics told the Huffington Post.

While it is hard to say exactly what caused the surge in sales, several individuals have pointed to comments made by President Trump’s advisor, Kellyanne Conway, when she called White House press secretary Sean Spicer’s lies about the size of the inauguration “alternative facts.”

CNN’s Chuck Todd, who was interviewing Conway at the time, countered, “Alternative facts are not facts. They’re falsehoods.”

The connection to Orwell was made on CNN’s Reliable Sources. “Alternative facts is a George Orwell phrase,” said Washington Post reporter Karen Tumulty.

Related reading: Orwell, in his 1946 essay, “Politics and the English Language,” warns that “political language... is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.”

More related reading: Howard Jacobson, a Man Booker Prize–winning novelist, has written a comic fairytale to explain why Trump was elected, the Guardian reports. Jacobson said that he hopes the book will offer the “consolation of savage satire”: “Satire is an important weapon in the fight against what is happening, and Trump looks like a person who is particularly vulnerable to derision.”

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